The Brick’s fundraising success is built on creativity, commitment, and community spirit. Their standout initiatives—like “Buy More, Save More, Give More”—invite customers to enjoy exclusive savings while making a difference. During this event, shoppers receive increasing discounts based on their purchases, with The Brick donating a matching portion to Children’s Miracle Network. It’s a win-win for customers and local children’s hospital foundations.
Another highlight is Care to Share Day, a national celebration of giving, which alone raised $460,000 in 2023. Combined with year-round efforts like Brickley Bear’s birthday and in-store donation drives, The Brick raised more than $1.9 million last year to support care, equipment, and facilities that improve kids’ health across Canada.
Behind the scenes, The Brick’s 14,000 associates are champions of the cause—raising funds, engaging their communities, and sharing their personal passion for helping kids.
Every campaign The Brick runs reinforces their belief that investing in healthier futures is always worth it.